Prosapio Joins The Atkins Group as Head of Communications

October 20, 2019

Prosapio head shot — Prosapio Plans to Expand Public Relations and Content Division

(San Antonio, TX October 16, 2019) The Atkins Group announced the addition of Winter D. Prosapio, a highly respected and innovative senior communications professional, to their team. Prosapio, most recently the Corporate Director of Communications and Government Relations with Schlitterbahn Waterparks and Resorts, has been tapped to head up the agency’s Public Relations, Communications, and Content division.

She has a national reputation for handling tremendous pressure with grace. And she’s developed remarkable creative strategies for communicating great ideas in both earned and social channels.
Steve Atkins, president and CEO

Prosapio will be greatly expanding The Atkins Group’s offerings in terms of earned and owned media development, public affairs, advocacy, and crisis communications. She’ll initially focus on The Atkins Group’s current clients, eventually growing an internal team to comprehensively address the communications needs for a wide range of businesses in this fast-changing arena.

“Winter has decades of experience in public affairs, crisis communications, media and public relations as well as award-winning social media and content marketing expertise. She has a national reputation for handling tremendous pressure with grace. And she’s developed remarkable creative strategies for communicating great ideas in both earned and social channels,” said Steve Atkins, president and CEO of The Atkins Group. “We are pleased to have her join our team and to expand our offerings for our clients.”

“Joining this team and getting to work with these top brands is a dream come true,” said Prosapio. “I’m looking forward to serving as communication counsel and a strategic partner for our current clients–and the ones to come.”

About the Atkins Group:

Started in 1974, The Atkins Group is an award-winning, full-service advertising agency focused on tourism, healthcare, and consumer products. Made up of driven consultants, creatives, and strategists who improve clarity and connection; the goal is creating and enhancing great brands through campaigns and ideas that move people to action. Based in San Antonio with offices in Austin and Dallas.