Every year we get together as a team to review our work and select elements to enter into the ADDYs. Advertising isn’t about awards, of course. It’s about results. The best advertising resonates beyond trends. It makes a cash register ring - or these days, beep. It fills beds, creates trust, and opens doors to possibilities the guest hadn’t considered.
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SAN ANTONIO, TX (Sept. 14, 2021) – Two legends of the San Antonio advertising world have joined forces. Steve Atkins of The Atkins Group (TAG) and Bill West of Taylor West Advertising have united their marketing muscle under The Atkins Group flag. The move paves the way for an era of further growth and expansion.
The Atkins Group (TAG) was awarded the Gold Telly for its 60-second commercial featuring a testimonial ad for St. David’s Healthcare as well as two bronze awards for two additional videos.
The Atkins Group (TAG), a San Antonio based full-service ad agency, received a gold and silver Hospitality Sales & Marketing Association International (HSMAI) Adrian Award in connection with work for two Texas tourism clients–Visit Plano and Visit San Antonio. The 63rd annual Adrian Awards are the largest and most prestigious global travel marketing competition. Adrian Awards recognize hospitality brands and agencies for their work in advertising, marketing, and public relations and over 1,100 entries were submitted for the 2019 awards.
Visit San Antonio and its agency of record, The Atkins Group, garnered two prestigious Destiny Awards from the US Travel Association, the national trade association for travel and tourism.