News, Press, Events, and Award-Winning Work.

The Atkins Group Wins Six PRSA Awards for Breakthrough Litter Prevention Campaign

San Antonio agency honored for innovative work with Tennessee Department of Transportation SAN ANTONIO, Texas – Sept.10, 2025 – San Antonio-based advertising agency The Atkins Group (TAG) has earned six...

Case Study: Trash Masters Rewards – A Gamified Approach to Litter Prevention

Challenge/Overview The Nobody Trashes Tennessee (NTT) Trash Masters Rewards program was created to encourage both community and individual involvement in litter prevention. Traditional litter cleanup programs often rely on large-scale events and...

Best of Show plus 28 other Addy Wins!

San Antonio, TX,  February 22, 2023 Every year we get together as a team to review our work and select elements to enter into the ADDYs. Advertising isn’t about awards,...

The Atkins Group and Taylor West Advertising Join Forces

SAN ANTONIO, TX (Sept. 14, 2021) – Two legends of the San Antonio advertising world have joined forces. Steve Atkins of The Atkins Group (TAG) and Bill West of Taylor...

TAG and the 2020 Election

Bexar County Votes Coyotes on Zoom. Hand sanitizer cameos.And a critical election. We’ve had an opportunity to work on some important issues for our state and our region, including the...

2020 Texas Census

Texas Secretary of State 2020 Census Campaign The story of the multi-million dollar, seven-day-concept-to-launch, three-week-long campaign, filled with shifting deadlines, political sensitivities, and a mission that was critical to every...